There are three key benefits to using Triptease's Price Preview for Paid Search alongside Google's Travel Feeds in Search Ads:
More consistent coverage: Travel Feeds in Search Ads doesn’t show up for the majority of ads when enabled. Triptease’s Price Preview, on the other hand, shows up a lot more consistently.
Room for both pricing options: While with Travel Feeds in Search ads, prices show in different places through the ad, Triptease Price Preview for Paid Search shows in a prominent place in the headline–complementing the travel feeds placement, not clashing with it.
Accessibility: Travel Feeds in Search Ads is only enabled for the following countries at the moment:
United States, United Kingdom, Germany, Japan, Switzerland, Canada, United Kingdom, Australia, France, Belgium, Spain, Italy, Netherlands, Sweden, Norway, Brazil, Mexico, Turkey, India, Taiwan, and Ireland.
It's also only available to hotels where the Paid Search provider can also access their price feed. Triptease’s Price Preview for Paid Search can be enabled in any region, and we don't need access to your metasearch price feed to enable it. So if you’d love to show your prices in your search ads, but can’t yet use Travel Feeds in Search Ads, our Price Preview offering is a great alternative.