Segments in Triptease Audiences typically contain millions of potential guests (and potentially more), each represent by anonymous individual record.
However, the number of guests you'll be able to reach using Triptease Audiences will depend on:
the exact segment you choose to target
the total web traffic searching for your hotel on Google
the total web traffic searching for keywords relevant to your hotel
the total web traffic reaching your website
We'll provide guidance while you're setting up your campaigns so you can see whether using a specific Triptease Audience will reach roughly the number of guests you're hoping to reach.