Yes you can! The campaign Manager was designed to make cross-channel marketing simple and effective. All our Campaigns can be run across Metasearch, Paid Search and Onsite Messages! Support for other channels, such as Retargeting) will come in future updates as we expand the capabilities of the Campaign Manager.
Cross-channel campaigns allow you to align your marketing activity in a way that wasn’t possible before. For example, if you’re boosting a key holiday weekend, you can run Date Boost in Metasearch and Paid Search while also showing a promotional message to visitors on your direct website. This unified approach ensures your marketing spend works harder and delivers consistent results across the guest journey.