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Analysis & Improvement
Learn from every interaction, message and every hotel in the Triptease community. Use industry-leading data to understand your guests' specific - and constantly evolving - booking behavior.
SHow do we calculate potential mobile revenue?
What is a 'direct booker'?
If someone makes multiple bookings on separate days will both be included in the conversion rate calculation?
What is a 'searcher'?
Why do you measure sessions rather than visitors?
Why can I see data for ‘Searchers’ but not ‘Visitors’?
What are 'Triptease Influenced' bookings?
How do you determine that a Direct Booker has been influenced by Triptease?
What’s the difference between attribution and influence?
Why is my Google Analytics data different from what I see in the Triptease Platform?
How is the top performing message calculated?
How does Triptease calculate the global average message performance?
What impact does Triptease have on website performance?
What is UTC?
What is a web script/tracking code?
What is a session?
What counts as 'This month' in the dashboard?
What counts as 'This week' in the dashboard?
How do I view my website Visitor data in the Insights Dashboard?
How do I view my website Searchers data in the Insights Dashboard?
How do I view my website Direct Booker data in the Insights Dashboard?
How do I view my website Conversion Rate data in the Insights Dashboard?